Sankranthi festive season arrives, this year, with flying colours bringing an immense jubilation among Telugu people. Like before, the season turns a goldmine for Telugu films. Especially, this season's releases Ala Vaikunthapurramuloo and Sarileru Neekevvaru are doing exceptionally well in Telugu states.
According to Ceded area's reports on the day of Bhogi (January 14), Ala Vaikunthapurramuloo went on rampage at the box office with Rs.2.25 crore gross collections. On the other hand, Sarileru Neekevvaru is continuing its decent run at the Ceded box office with Rs.1.55 crore gross collections on January 14. The collections of both these films are excluding Bellary area.
AVPL was directed by Trivikram under Geetha Arts and Haarika & Hassine Creations. Ravishing beauty Pooja Hegde played Allu Arjun's romantic interest. Thaman is the music scorer. SLN was directed by Anil Ravipudi under Sri Venkateswara Creations and AK Entertainment. Rockstar Devi Sri Prasad composed music. Rashmika Mandanna is the heroine.