Legendary actor Ntr who produced many classics decided to turn director and launched mythological entertainer Seetharama Kalyanam. He decided to cast new comers for Rama, Seetha and Lakshmana and roped in Haranath, Geetanjali and Sobhan Babu. As cinematographer C Nageswara Rao was not available, he roped in Ravikanth Nagaichi who was gaining attention in the Bollywood.
During shoot break, Ntr happened to watch Haranath in Rama getup smoking a cigarette. Ntr turned extremely furious and gave him a strong warning. It is known that Ntr while donning mythological roles, turn extremely pious and traditional. He asked Haranath to follow the same.
Later Ntr encouraged Sobhan Babu more than Haranath for the mythological roles for many years. Even now the song 'seetaramula kalyanam chootamu rarandi's is played in various festivals, rituals and weddings. What is more surprising is Ntr though made his directorial debut with this evergreen classic; he never included his name in the title cards.