Twitter No Impact on Heroes Hits, Flops?

Print and electronic media, nowadays, are seriously taken potshots by the critics due to the caste and political parties biased journalism of the media houses are concerned. On the contrary, social media is well acclaimed for its honest and rapid reporting of the news. Although social media is one such platform wherein most of the gossips are sprouted, the same platform censures those gossips too.

What if crazy heroes join social media platform Twitter and start promoting their films? Trends say, SM could be the best place where films are promoted. However, heroes alone couldn't change the fate of their films in spite of being active on Twitter.. 

We are well aware of the fact that Prince Mahesh Babu has the highest number followers 4.61M on his Twitter page. And he promoted all of his recent offings well. Even then, his films like Spyder, Brahmotsvam, Aagadu and 1-Nenokkadine were proved to be duds.

Stylish Star Allu Arjun has 1.70M Twitter followers and Young Tiger NTR has 1.49M followers. Comparatively, both these heroes have less number of Twitter followers than Mahesh, King Nagarjun and Rana. Even then, the recent track records both the heroes have been impressive and which appears to be an indication that Twitter promotions of heroes alone cannot make films successes.Interestingly, other crazy superstars like Mega Power Star Ram Charan, despite not being part of Twitter bandwagon, made their projects like Rangasthalam the craziest upcoming projects of Tollywood. 

Nevertheless, it doesn't mean that heroes promoting their films on Twitter account a mere waste exercise. What matters is that twiiter account should also be treated as one among various other sources of promoting a film by heroes. Moreover, twiiter can be treated as the best platform to give the updates of films which may prompt good pre release busines is done with films.