Mega Producer Allu Aravaind seems to be applying the same strategy to 'Dhruva' as he did it for 'Sarrainodu'. Initially, 'Sarrainodu's audio launch was planned in the first week of April this year. Nevertheless, the makers dropped their idea of launching the audio. Instead, they organized a grand pre release event in the city of Vizag prior to 12 days of the release of the film. The event was a grand success which ultimately led 'Sarrainodu' getting year's biggest grosser status at the box office.
Co-incidentally, Mega Power Star Ram Charan's 'Dhruva' also got its audio launch plans dropped by the makers. Earlier, the audio was supposed to be launched in the third week of November. Power Star Pawan Kalyan was also supposed to grace the event as a chief guest.
Now that, the audio launch of 'Dhruva' was cancelled and the CDs will be available in the market from 9th of this month, team 'Dhruva' is now contemplating to conduct a grand pre release event in Vijayawada on November 19. The makers may leave no stone unturned to promote the film to the fullest with the pre release event. Obviously, mega fans wish 'Dhruva' to surpass the collections of 'Sarrainodu' and to stand as the year's biggest hit. Let's wait for an official announcement from the horse' mouth about the pre release event of 'Dhruva'.