Pushpa The Rule Non Theatrical Rights fetch record price

"Pushpa: The Rule" Breaks Records Even Before Release, Setting New Standards for Indian Cinema

Allu Arjun's "Pushpa: The Rule" is already rewriting box office history, even before its5  December , 2024 release. The highly-anticipated sequel to the blockbuster "Pushpa: The Rise" has secured a record-breaking deal for its non-theatrical rights, solidifying its status as one of the most anticipated films in India.

Top Kollywood producer KE Gnanavel Raja has revealed that the Hindi version's non-theatrical rights alone have been acquired for a staggering Rs 260 crore, setting a new benchmark for single or multiple-language non-theatrical rights acquisitions in the country.

Raja further predicts that the film's theatrical revenue will surpass "KGF 2" in the most conservative scenario, with potential for even greater success. This optimistic outlook underscores the immense anticipation surrounding "Pushpa: The Rule," fueled by the iconic character of Pushpa Raj, Allu Arjun's captivating performance, and the film's explosive action sequences.

Director Sukumar's gripping narrative, coupled with the first film's phenomenal success, has created a frenzy among moviegoers, eager to witness the continuation of Pushpa's journey. "Pushpa: The Rule" promises to be even bigger and bolder than its predecessor, with the potential to redefine box office records and cement its place as a landmark film in Indian cinema.