How will Kalki 2898 AD ticket hike impact viewers

With the release of "Kalki 2898 Ad" just around the corner, the Telangana government has approved a significant hike in ticket prices, reaching a maximum of Rs 395 per head. This surpasses the ticket rates of other recent blockbusters like "RRR" and "Salaar," leading to mixed reactions.

Distributors defend the price increase, citing the film's massive budget, estimated to be between Rs 600 and Rs 700 crores. They argue that the higher ticket prices are necessary to offset the substantial financial investment and ensure a return on investment. They also point out that lower-class ticket prices have been retained at Rs 80 per head, compared to Rs 100 for "Salaar," to ensure wider accessibility.

The highest ticket price of Rs 497 is reserved for early morning shows, traditionally a lucrative market for black market ticket sales. The producers believe that setting a premium price will curb this practice, offering fans and general audiences an affordable alternative.

"Kalki 2898 Ad" has already made waves in the market, with its Telangana rights selling for a record Rs 70 crores, the highest ever for a Prabhas film. Distributors are confident that Prabhas' immense star power will draw large crowds, ensuring the film's success despite the higher ticket prices.

The decision to hike ticket prices is a bold move, reflecting the film's ambitious scope and the producers' belief in its potential. It remains to be seen whether audiences will embrace the higher prices and contribute to the film's financial success, or if it will deter some potential viewers. Ultimately, the fate of "Kalki 2898 Ad" will depend on a combination of factors, including word of mouth, critical reception, and the audience's willingness to pay a premium for a visually spectacular and star-studded film.