Allu Aravind, the star producer from Mega compound well analyzes the market trends. He keeps a tab on all those new coming talents and trade happenings. After the superb success of ‘Manam’ and the critics’ applause received for ‘24,’ immediately Aravind blocked director Vikram K Kumar for one of the projects to be made on Geetha Arts banner with Allu Arjun as hero.
However, ‘Duvvada Jagannadham’ immediately materialized with Harish Shankar and Stylish Star could not allot any call sheets for his father. At the same time, occurrences in Akkineni compound aren’t really promising. Akhil’s second movie failed to take-off. Directors like Hanu Raghavapudi, Maruthi… they came and went off.
At this juncture, Allu Aravind transferred Vikram K Kumar from Geetha to Annapurna camp on a request made by Nagarjuna. Then, Akhil’s re-launch is known news. ‘I am really thankful to Allu Aravind for giving me Vikram at a crucial time,’ said Nagarjuna while announcing the project. That’s give and take relations between two big families.