With premiere shows becoming a rage in current Telugu cinema industry, we have seen many star heroes releasing their films prior by at least 10 hours in the form of benefit or say Fans shows. While the trend applies to heroes with voluminous Fan following, there was also an instance of Anushka’s ‘Rudhramadevi’ screened few hours before actual theatrical release.
Now, the same is repeated for Trisha’s new movie ‘Kalavathi’ releasing tomorrow. Well, we can’t call this as a benefit show but it’s a way for producers to exhibit their confidence on this horror product. Producers scheduled ‘Kalavathi’ premier show today midnight at one of the famous multiplex. The show is exclusively meant for close industry circles.
Although there is a danger of genuine (positive or negative) mouth talk to spread overnight, it’s the clear cut positive faith makers had on ‘Kalavathi’ pushing them to go ahead with premier show. Starring Hansika Motwani, Poonam Bhajwa, Sundar C and Siddharth in main leads, the film is considered as a bona fide sequel to super hit ‘Chandrakala’ that is ‘Aranmanai’ in Tamil. Optimistically, we might have one more hit devil to join the bandwagon.