Puri Jagannath in his long career never attempted to name his movies with a soft or sentimental title. May it be ‘Idiot’ or ‘Amma Nanna O Tamil Ammayi’ or even ‘Heart Attack,’ he always enjoys the energy and liveliness in titles. In fact, Puri is specialized in exercising a strong judgment while deciding the titles which makes half of his promotions successful in reaching the public.
When Puri selected Varun Tej as hero for his ‘Loafer’ subject, there were quite many appreciations but criticism was also targeted at the same venture when Puri was influenced by Ram Gopal Varma to change the name from ‘Loafer’ to ‘Maa Amma Maha Lakshmi.’ Definitely, first one sounds quite massy and there is a throw in it to attract mass crowds while second one is a soft title which might be in sync with mother-son sentiment in story.
Never Puri can lean on such soft titles. It goes against his spirits. Finally, when ‘Loafer’ first look posters are released Varun Tej is mainly featured in front as ‘Loafer’ and Revathi that is Amma Maha Lakshmi is left behind. The film is inclined to be more of a mass action entertainer and less of sentiment and drama.