Cinema people are soft at heart and when the case is with heroines, they are much tender than others. Most popular heroine Samanta grabbed the headlines in last few years, less for her successful association with top heroes and hit films but more for charity and humanitarian initiatives. The name of Samanta is continuously associated as brand ambassador in supporting many charity works. Being a celebrity, the voice of Samanta would have a far reaching effect and her efforts aren’t really wasted.
Latest we heard is, Samanta endorsed Project 511 which was featured in Rajamouli’s ‘Eega.’ The NGO works for improving educational facilities for poor students in state by supplying note books, text books and other stationary items. May be Sam might have recognized the work of this NGO during shoot of ‘Eega’ and coming out in open now.