Brands and their Endorsements has become the new business field for Heroines of South to grab good money. Although, this can be said as a parallel or side income source but heroines are earning hugely more than their main stream profession. Fresh buzz is of Tamanna being exchanged for Genelia in encouraging the soft drink Fanta in South.
Till lately, Gennie was promoting the brand and now her marriage with Ritesih has eventually made the company to rope in Tamanna as the new brand ambassador. ‘I choose the brand and support it only when they suit to my image. I am happy for Fanta and would use this course in connecting with my fans,’ Tamanna said. While the ad will go on air from April 24, it is reported of Fanta paid Tammu an amount of Rs.60 Lakhs for one year agreement.