Keeravani follows the trend with 'Vel'

The best way how biggies got hold of the industry is by having a share in every aspect of the show business. Nothing wrong, show biz is an enterprise. Now even fine arts have come into the mercantile activity, nothing wrong again. A teacher can start a school, a journalist can start a paper, a sportsperson can start an academy and a star can begin an acting school.

Following the trend, music director MM Keeravani created his own music label Vel Records. The music director who has many melodious songs to his credit is a busy man composing music and promoting his own company. The news peg is that his Vel Records bagged the audio rights of NTR’s upcoming film ‘Dammu.’ Needless to say that Keeravani himself has composed the music.