No Drop in Cherry's Craze

If one is to rate Ramcharan as a One Film Wonder for just an industry hit ‘Magadheera’ and a disastrous ‘Orange,’ here is the time for your correction. For any hero who is out of form, craze around continues to fall down without mercy and Charan is not a special case. Yet, his new project ‘Rachcha’ directed by Sampat Nandi opened for trade is doing mind blowing business in both overseas and domestic markets.

Already we have heard of Karnataka rights sold for a record price. Now, the talk is about USA rights being brought by a popular distribution firm paying nearly Rs.3 Crores. This is huge amount by any sorts for a hero who has no hit or simply no strong release to his credit from a long time. The way Distributors are risking just relying on the name of Ramcharan shows it all…Cherry’s Craze isn’t dropped. That’s why they call… ‘Mega’ Mantra is always powerful.