Aswini Dutt is a well experienced businessman popular for familiar techniques to improve the collections of his movies. After seeing enough of such methods with Vyjayanthi’s earlier movies, now he is implementing the same old sentimental trap to save ‘Shakti’ from total collapse.
Yes, ladies purchasing the tickets of ‘Shakti’ will receive a kumkum packet as gift/blessing from goddess Maha Shakti. As kumkum is the symbol of power and divinity for Telugu people, Aswini Dutt seems to have weaved the sentimental trap to boost the falling collections. This is an age old concept used from the times of ‘Sathi Anasuya’ to ‘Ammoru’ and now ‘Shakti’ is also on the same track to have face saving attempt. Let us see, how far Maha Shakti’s Maha Prasadam offer will save ‘Shakti’?