Icon Star Allu Arjun's stardom increased tremendously following the sensation of Pushpa The Rise at the national level. Not only his dialogues, mannerisms, powerful action and breathtaking stunts left all stunned but they inspired many world celebrities to come with reels on social media and some sports personalities even emulated the mannerisms on the field.
Puhpa The Rise also won him the national award for the best actor. Now all eyes are on Pushpa The Rule sequel to the hit film Pushpa The Rise which is releasing on 5 December 2024. In the meantime, to cash in to the craze of Allu Arjun, popular softdrinks brand Thumps Up decided to come up with a limited edition of new products.
Built around the core message ‘Thunder Hai Main,’ Thums Up brings a strong, bold taste that resonates with those who are ready to take on the world, and face any challenge that comes in their way. As part of this powerful association, the brand will soon unveil special-edition Thums Up cans featuring Allu Arjun—a collector’s item for fans and a perfect tribute to the collaboration.
Allu Arjun sharing his excitement said Allu Arjun said, “I’m excited to collaborate with an iconic brand like Thums Up. I have always believed that one must forge their own path and take on any challenge in life without giving in, just like the character Pushpa. Thums Up also shares this bold, unstoppable spirit and has been inspiring & fueling the Indian youth with strength & true grit.”