Matka makers under cost cutting. Mega Prince Varun Tej's recent box office failures have taken a toll on his market value, affecting the production of his upcoming film, "Matka."
Despite the intriguing premise of a period gangster drama set in the 1960s-1980s, and Varun's portrayal of a gangster, the film's budget is being scaled back. This cost-cutting measure is a direct result of Varun's declining market value following the box office disasters of "Ghani" and "Ghandeevadhari Arjuna." His latest film, "Operation Valentine," also failed to perform well.
Compounding the issue is director Karuna Kumar's lack of major box office success. His previous films, "Palasa" and "Sridevi Soda Center," have not achieved significant commercial success.
As a result, the makers of "Matka" are re-evaluating the film's budget to ensure its financial viability. Varun Tej's market downturn and Karuna Kumar's track record have become major factors in these cost-cutting decisions.
The impact of Varun Tej's recent struggles on "Matka" highlights the challenges facing actors when their market value declines. It remains to be seen whether the film's revised budget will affect its overall quality and audience reception.