When Kranthi Madhav teamed up with Genex star Vijay Deverakonda for a romantic entertainer World Famous Lover, everyone got super excited. Vijay Deverakonda's different shades generated interest and many thronged the theatres on the first day.
However, the film bombed at the box office much to the disappointment of the movie lovers. In the meantime, it is coming out that Vijay Deverakonda was not the first choice for World Famous Lover.
Buzz is Kranthi Madhav approached Supreme Hero Sai Tej for the lead role. However Sai Tej did not like the story and rejected it. He then approached another young hero Sharwanand. However, Sharwanand also did not show much interest.
Kranthi Madhav finally managed to convince Vijay Deverakonda only to get a shock at the box office. The film for all its commercial elements and Vijay Deverakonda's natural performance failed to connect chords with the movie lovers. Many felt that Vijay Deverakonda was still in Arjun Reddy hangover.